Customer Needs and Solutions

Bindroo, V., He, X., Echambadi, R. 2016. Satisfaction - Repurchase Intentions Relationship: Exploring the Contingent Roles of Consideration Set Size and Price Consciousness. Customer Needs and Solutions, 3: 115-125

Mahr, D., Rindfleisch, A. , Slotegraaf, R. 2015. Enhancing Crowdsourcing Success: The Role of Creative and Deliberate Problem-Solving Styles. Customer Needs and Solutions, 209-221

Venugopal, S., Viswanathan, M. 2015. Developing Customer Solutions for Subsistence Marketplaces in Emerging Economies: A Bottom-Up 3C (Customer, Community, and Context) Approach. Customer Needs and Solutions