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Duo Jiang

Educational Background

M.A., Social Science, University of Chicago, 2010
M.M., Marketing, Peking University, 2009
B.S., Psychology, Peking University, 2007

Recent Publications

Albarracin, D. , Jiang, D., Sunderrajan, A., Lohmann, S., Chan, M. Forthcoming. The Psychology of Attitudes and Persuasion. In Albarracin, D., & Johnson, B.T. (Ed.), Handbook of Attitudes, Second Edition. Philadelphia: Psychology Press.

Shavitt, S. , Jiang, D., Cho, H. Forthcoming. Stratification and Segmentation: Social Class in Consumer Behavior. Journal of Consumer Psychology

Shavitt, S. , Cho, Y., Johnson, T., Jiang, D., Holbrook, A., Stavrakantonaki, M. 2016. Culture Moderates the Relation Between Perceived Stress, Social Support, and Mental and Physical Health. Journal of Cross-Cultural Psychology, 47: 956-980

Honors and Awards

Academy of Marketing Science Doctoral Consortium Fellow, 2015

Albert Haring Symposium Fellows (Presenter), Indiana University, 2013, 2015

AMA-Sheth Foundation Doctoral Consortium Fellow, 2014

Block Grant Research Award, University of Illinois at Urbana-Champaign, 2014

Graduate College Conference Travel Award, University of Illinois at Urbana-Champaign, 2014

John M. Jones Fellowships, University of Illinois at Urbana-Champaign, 2010-2014

Avinish Chaturvedi Memorial Student Ambassador Award, University of Illinois at Urbana-Champaign, 2013

Teaching and Research Interests

Consumer Behavior, Marketing Research, Principle of Marketing, Marketing Strategy, Retailing and Brand Management

Information Processing, Action and Inaction in Consumer Behavior, Procrastination and Self-Control, Power, Variety Seeking