Business-Administration People | All Faculty | Marketing

Aric Rindfleisch

Professor of Business Administration and John M. Jones Professor of Marketing

Educational Background

PhD, University of Wisconsin at Madison, 1998
MBA, Cornell University, 1990
BS, Central Connecticut State University, 1987

Positions Held

Research Professor, Korea University, 2008-2013
McManus-Bascum Professor, University of Wisconsin-Madison, 2011-2012
Department Chair, University of Wisconsin-Madison, 2010-2012
Professor, University of Wisconsin-Madison, 2008-2011
Associate Dean for Research & PhD Programs, University of Wisconsin-Madison, 2008-2010
Visiting Professor, Korea University, 2007
Visiting Professor, Tilburg University, 2005-2006
Assistant Professor, University of Arizona, 1997-2002

Recent Publications

Jap, S., Robertson, D., Rindfleisch, A., Hamilton, R. 2013. Low Stakes Opportunism. Journal of Marketing Research, 50: 216-217

Rindfleisch, A., Anita, K., Bercovitz, J. , Brown, J., Cannon, J., Carson, S., Ghosh, M., Helper, S., Robertson, D., Wathne, K. 2010. Transaction Costs, Opportunism, and Governance: Contextual Considerations. Marketing Letters, 21: 211-222

Honors and Awards

The Best 300 Professors, Princeton Review, 2012

Service Activities

Editorial Review Board, Marketing Letters, 2013-2014
Editorial Review Board, Journal of Public Policy & Marketing, 2012-2014
Associate Editor, Journal of Marketing, 2011-2014
Editorial Review Board, Journal of Consumer Psychology, 2010-2014
Associate Editor, Journal of Supply Chain Management, 2008-2014
Editorial Review Board, Journal of International Marketing, 2007-2014
Area Editor, International Journal of Research in Marketing, 2006-2014
Editorial Review Board, Journal of Consumer Research, 2005-2014
Editorial Review Board, Journal of the Academy of Marketing Science, 2003-2014
Editorial Review Board, Journal of Marketing Research, 2008-2012