1055 Business Instructional Facility
515 East Gregory Drive
Champaign, IL 61820
Phone: (217) 333-2740
Admissions: (217) 244-3890
Fax: (217) 244-9992
Is Marketing the right fit for me?
Marketing majors study business activities that connect consumers with goods. Are you persuasive? Are you a natural promoter? A marketing major typically combines a strong analytical background with a creative flair and the ability to connect with people.
What courses will I take?
Some of the courses you might take include:
- Marketing Research
- Marketing Strategy
- Consumer Behavior
- Marketing Communications
- Pricing Policies
- Social Psychology
What kind of job will I get when I graduate?
You might start with an entry-level position in marketing, sales, or market research.
Who recruits marketing majors?
- Bristol Myers
- Hyatt Hotels Corporation
- Ralston Purina
- May Department Stores
- Ernst & Young LLP
|Hours||Course #||Course Name|
|3||BADM 322||Marketing Research (Prerequisite: BADM 320 and ECON 202)|
|3||BADM 325||Consumer Behavior (Prerequisite: BADM 320)|
|3||BADM 350||Information Technology for Networked Organizations (Prerequisite: Junior standing)|
|3||BADM 375||Business Process Management (Prerequisite: Junior Standing)|
|3||BADM 420||Advanced Marketing Management (Prerequisite: BADM 320 and Senior standing)|
|Choose four of the following, which must include at least two marketing courses (marked with *):|
|3||BADM 321*||Principles of Retailing (Prerequisite: BADM 320)|
|3||BADM 323*||Marketing Communications (Prerequisite: BADM 320)|
|3||BADM 324*||Purchasing and Supply Chain Management (Prerequisite: Credit or current registration in BADM 320)|
|3||BADM 326*||Pricing Policies (Prerequisite: BADM 320)|
|3||BADM 327*||Marketing to Business and Government (Prerequisite: BADM 320)|
|3||BADM 328*||Business-to-Business Selling (Prerequisite: Junior Standing)|
|3||BADM 329*||New Product Development (Prerequisite: BADM 320)|
|3||BADM 382*||International Marketing (Prerequisite: BADM 320)|
|3||PSYC 201||Introduction to Social Psychology (Prerequisite: PSYC 100 or PSYC 103)|
|3||BADM 311||Individual Behavior in Organizations (Prerequisite: BADM 310)|
|3||BADM 312||Organizational Design and Environment (Prerequisite: BADM 310)|
|3||BADM 374||Management Decision Models (Prerequisite: ECON 203)|
|3||BADM 378||Logistics Management (Prerequisite: Junior standing)|
|3||BADM 403||Principles of Business Law (Prerequisite: Junior Standing)|