Better Because of Illinois

#3 preferred institution for recruiters Wall Street Journal
#6 highest income potential from a Midwestern institution; the University of Illinois at Urbana-Champaign was the only public school on the list Payscale.com
Top 15 Public University in the country US News & World Report

Marketing

Is Marketing the right fit for me?

Marketing majors study business activities that connect consumers with goods. Are you persuasive? Are you a natural promoter? A marketing major typically combines a strong analytical background with a creative flair and the ability to connect with people.

What courses will I take?

Some of the courses you might take include:

Marketing Research
Marketing Strategy
Consumer Behavior
Marketing Communications
Pricing Policies
Social Psychology

What kind of job will I get when I graduate?

You might start with an entry-level position in marketing, sales, or market research.

Who recruits marketing majors?

Bristol Myers
Footlocker
Hyatt Hotels Corporation
Ralston Purina
May Department Stores
Ernst & Young LLP

Hours	Course #	Course Name
3	BADM 322	Marketing Research (Prerequisite: BADM 320 and ECON 202)
3	BADM 325	Consumer Behavior (Prerequisite: BADM 320)
3	BADM 350	Information Technology for Networked Organizations
3	BADM 375	Business Process Management
3	BADM 420	Advanced Marketing Management (Prerequisite: BADM 320)

*Choose four of the following, which must include at least two marketing courses (marked with ):**

3	BADM 321*	Principles of Retailing (Prerequisite: BADM 320)
3	BADM 323*	Marketing Communications (Prerequisite: BADM 320)
3	BADM 324*	Purchasing and Supply Chain Management (Prerequisite: Credit or current registration in BADM 320)
3	BADM 326*	Pricing Policies (Prerequisite: BADM 320)
3	BADM 327*	Marketing to Business and Government (Prerequisite: BADM 320)
3	BADM 328*	Business-to-Business Selling
3	BADM 329*	New Product Development (Prerequisite: BADM 320)
3	BADM 382*	International Marketing (Prerequisite: BADM 320)
3	PSYC 201	Introduction to Social Psychology (Prerequisite: PSYC 100 or PSYC 103)
3	BADM 311	Individual Behavior in Organizations (Prerequisite: BADM 310)
3	BADM 312	Organizational Design and Environment (Prerequisite: BADM 310)
3	BADM 374	Management Decision Models (Prerequisite: ECON 203)
3	BADM 378	Logistics Management
4	BADM 403	Principles of Business Law