http://www.business.uiuc.edu/publications/news_home.aspxThe latest news in the College of BusinessCele Otnes, professor of business administration and advertising, is interviewed about recent research looking at outdated gender stereotypes.http://www.business.uiuc.edu/publications/news_item.aspx?ID=1677http://www.business.uiuc.edu/publications/news_item.aspx?ID=1677Mon, 27 Aug 2012 00:00:00 CSTResearch by Cele Otnes, professor of business administration, finds the male response to depictions of ideal masculinity in advertising is typically negative.http://www.business.uiuc.edu/publications/news_item.aspx?ID=1663http://www.business.uiuc.edu/publications/news_item.aspx?ID=1663Wed, 01 Aug 2012 00:00:00 CSTShopping Research by Cele Otnes and her colleagues is examined in Perspectives (Fall) 2011http://www.business.uiuc.edu/publications/news_item.aspx?ID=1435http://www.business.uiuc.edu/publications/news_item.aspx?ID=1435Fri, 11 Nov 2011 00:00:00 CSTCele Otnes, professor of business administration, is quoted for her insights into the British royal wedding.http://www.business.uiuc.edu/publications/news_item.aspx?ID=1215http://www.business.uiuc.edu/publications/news_item.aspx?ID=1215Fri, 29 Apr 2011 00:00:00 CSTCele Otnes, professor of business administration, tells United Press International that much of consumer decision making is irrational.http://www.business.uiuc.edu/publications/news_item.aspx?ID=1166http://www.business.uiuc.edu/publications/news_item.aspx?ID=1166Mon, 28 Mar 2011 00:00:00 CSTCele Otnes, professor of business administration, explains the consumption of products with marginal value and utility.http://www.business.uiuc.edu/publications/news_item.aspx?ID=1149http://www.business.uiuc.edu/publications/news_item.aspx?ID=1149Wed, 16 Mar 2011 00:00:00 CSTProfessor Cele Otnes is quoted for her research on ritual behavior during the holidays.http://www.business.uiuc.edu/publications/news_item.aspx?ID=1059http://www.business.uiuc.edu/publications/news_item.aspx?ID=1059Thu, 23 Dec 2010 00:00:00 CSTCele Otnes and Mary Ann McGrath, marketing professors at the University of Illinois and Loyola University of Chicago, respectively, identified what they called the "Grab and Go" as the No. 1 stereotype in a 2001 study of male shoppers.http://www.business.uiuc.edu/publications/news_item.aspx?ID=1057http://www.business.uiuc.edu/publications/news_item.aspx?ID=1057Tue, 21 Dec 2010 00:00:00 CSTCele Otnes, professor of business administration, whose study examines rituals in sales and service practices, says some consumers say the rituals violate their privacy and leave them feeling not only embarrassed but also resentful.http://www.business.uiuc.edu/publications/news_item.aspx?ID=927http://www.business.uiuc.edu/publications/news_item.aspx?ID=927Mon, 02 Aug 2010 00:00:00 CSTProfessor Cele Otnes's research looks at consumer rituals.http://www.business.uiuc.edu/publications/news_item.aspx?ID=924http://www.business.uiuc.edu/publications/news_item.aspx?ID=924Thu, 29 Jul 2010 00:00:00 CSTBusinesses make an impression when they sing ?Happy Birthday? to customers, but the impression is not always a good one, according to new research by Cele Otnes.http://www.business.uiuc.edu/publications/news_item.aspx?ID=904http://www.business.uiuc.edu/publications/news_item.aspx?ID=904Wed, 07 Jul 2010 00:00:00 CSTBusiness Administration Professor Cele Otnes studies how people get married.http://www.business.uiuc.edu/publications/news_item.aspx?ID=851http://www.business.uiuc.edu/publications/news_item.aspx?ID=851Wed, 19 May 2010 00:00:00 CSTThe unofficial "Incomplete List" identifies many great teachers in the College.http://www.business.uiuc.edu/publications/news_item.aspx?ID=784http://www.business.uiuc.edu/publications/news_item.aspx?ID=784Wed, 10 Mar 2010 00:00:00 CSTA new program organized by the College of Business provides business training for non-business majors.http://www.business.uiuc.edu/publications/news_item.aspx?ID=778http://www.business.uiuc.edu/publications/news_item.aspx?ID=778Tue, 09 Mar 2010 00:00:00 CSTMarketing Professor Cele Otnes comments on cultural trends and weddings in America.http://www.business.uiuc.edu/publications/news_item.aspx?ID=751http://www.business.uiuc.edu/publications/news_item.aspx?ID=751Fri, 19 Feb 2010 00:00:00 CST"It is not surprising that cake toppers have taken on this individualistic role, because everything else in the wedding has," said Cele C. Otnes, an author of "Cinderella Dreams: The Allure of the Lavish Wedding" and a professor of business administration at the University of Illinois.http://www.business.uiuc.edu/publications/news_item.aspx?ID=614http://www.business.uiuc.edu/publications/news_item.aspx?ID=614Thu, 24 Sep 2009 00:00:00 CSThttp://www.business.uiuc.edu/publications/news_item.aspx?ID=526http://www.business.uiuc.edu/publications/news_item.aspx?ID=526Mon, 16 Mar 2009 00:00:00 CSTSummer means wedding gowns and receptions, not just shorts and cookouts. Getting hitched will continue without a hitch this summer despite an economic downturn, says Cele Otnes, who co-authored a 2003 book on the allure of the lavish wedding.http://www.business.uiuc.edu/publications/news_item.aspx?ID=393http://www.business.uiuc.edu/publications/news_item.aspx?ID=393Wed, 04 Jun 2008 00:00:00 CSTFive pioneers will be honored for their contributions to the field of marketing during the Paul D. Converse Symposium April 17-19. The symposium is held every four years, presenting achievement awards that constitute a "Marketing Hall of Fame." The department of business administration and the Central Illinois chapter of the American Marketing Association sponsor the event.http://www.business.uiuc.edu/publications/news_item.aspx?ID=363http://www.business.uiuc.edu/publications/news_item.aspx?ID=363Thu, 03 Apr 2008 00:00:00 CSTCele Otnes, Professor of Business Administration, discusses Apple's recent decision to drop the price of its iPhone in this edition of the Illini Business Podcast. Otnes touches on a variety of marketing topics, including Apple's reputation as a "merchant of cool", customer loyalty, early adopters, and the difficulties associated with entering new markets.http://www.business.uiuc.edu/publications/news_item.aspx?ID=281http://www.business.uiuc.edu/publications/news_item.aspx?ID=281Fri, 28 Sep 2007 00:00:00 CSTDean Avijit Ghosh announced the appointments of Professors Joseph Mahoney and Cornelia "Cele" Otnes to endowed faculty positions. Professor Otnes will be appointed as Investors in Business Education Professor of Marketing and Professor Mahoney as the Investors in Business Education Professor of Strategy, both in the Department of Business Administration.http://www.business.uiuc.edu/publications/news_item.aspx?ID=257http://www.business.uiuc.edu/publications/news_item.aspx?ID=257Wed, 18 Jul 2007 00:00:00 CSTCele Otnes, a professor of marketing in the College of Busines, isn't surprised that "The Queen" is an Oscar nominee. She is researching and writing a book on the British Royal Family as a "brand" and says Americans can't get enough of the Royals.http://www.business.uiuc.edu/publications/news_item.aspx?ID=210http://www.business.uiuc.edu/publications/news_item.aspx?ID=210Mon, 29 Jan 2007 00:00:00 CSTGetting wrapped up in holiday gift giving is a cultural expectation, says Professor Cele Otnes in the Chicago Sun Times.http://www.business.uiuc.edu/publications/news_item.aspx?ID=206http://www.business.uiuc.edu/publications/news_item.aspx?ID=206Wed, 10 Jan 2007 00:00:00 CSTProfessor Cele Otnes comments on marketing to tween girls in the Chicago Sun Times.http://www.business.uiuc.edu/publications/news_item.aspx?ID=197http://www.business.uiuc.edu/publications/news_item.aspx?ID=197Thu, 16 Nov 2006 00:00:00 CSTPursuit of the perfect wedding could be at the heart of the so-called "Bridezilla" syndrome.http://www.business.uiuc.edu/publications/news_item.aspx?ID=165http://www.business.uiuc.edu/publications/news_item.aspx?ID=165Wed, 21 Jun 2006 00:00:00 CSTGuilt is a growth industry, especially around Valentine's Day. Ritual consumption expert Cele Otnes comments on the difference between the sexes on this most romantic of holidays.http://www.business.uiuc.edu/publications/news_item.aspx?ID=87http://www.business.uiuc.edu/publications/news_item.aspx?ID=87Tue, 31 Jan 2006 00:00:00 CST