College of Business: University of Illinois at Urbana-Champaign

Associate Professor of Business Administration

Ph.D., Cognitive Psychology, Northwestern University, 2000
M.A., Cognitive Psychology, Northwestern University, 1998
B.S., Cognitive Science, University of Michigan, 1995

Loewenstein, J. 2012. Thinking in Business. In K. J. Holyoak & R. G. Morrison (Ed.), Oxford Handbook of Thinking and Reasoning. Oxford: Oxford University Press.

Loewenstein, J., Ocasio, W., Jones, C. 2012. Vocabularies and vocabulary structure: A new approach to linking categories, practices, and institutions. Academy of Management Annals

Keller, J., Loewenstein, J. 2011. The cultural category of cooperation: A Cultural Consensus Model analysis for China and the US. Organization Science, 22: 299-319

Loewenstein, J., Raghunathan, R., Heath, C. 2011. The Repetition-Break plot structure makes effective television advertisements. Journal of Marketing, 75: 105-119