College of Business: University of Illinois at Urbana-Champaign

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Psychological Science

Xu, J., Wyer, R. 2008. The Comparative Mind-set: From Animal Comparisons to Increased Purchase Intentions. Psychological Science, 19: 859-864

Kleinmuntz, D., Schkade, D. 1993. Information displays and decision processes. Psychological Science, 4: 221-227

UIUC College of Business