White, T. , Yuan, H. 2012. Building Trust to Increase Purchase Intentions: The Signaling Impact of Low Pricing Policies. Journal of Consumer Psychology, 22: 384-394
Cheng, Y., White, T. , Chaplin, L. 2012. The Effects of Self-Brand Connections on Responses to Brand Failure: A New Look at the Consumer-Brand Relationship. Journal of Consumer Psychology, 22: 280-288
Riemer, H., Shavitt, S. 2011. Impression management in survey responding: Easier for collectivists or individualists? Journal of Consumer Psychology, 21: 157-168
Markman, A., Loewenstein, J. 2010. Structural comparison and consumer choice. Journal of Consumer Psychology, 20: 126-137
Xu, J. 2010. The Role of Behavioral Mind-sets in Goal-Directed Activity: Conceptual Underpinnings and Empirical Evidence. Journal of Consumer Psychology, 20: 107-125
Viswanathan, M. , Torelli, C., Gau, R., Xia, L. 2009. Literacy and Consumer Memory. Journal of Consumer Psychology, 19: 389-402
Shavitt, S. , Torelli, C., Wong, J. 2009. Identity-based motivation in a consumer context. Journal of Consumer Psychology, 19: 261-266
Adaval, R., Jiang, Y., Cho, A. 2009. The Unique Consequences of Feeling Lucky: Implications for Consumer Behavior. Journal of Consumer Psychology, 19: 171-184
Schlosser, A., Shavitt, S. 2009. The effect of perceived message choice on persuasion. Journal of Consumer Psychology, 19: 290-301
Noel, H. 2006. The Spacing Effect: Enhancing Memory for Marketing Stimuli. Journal of Consumer Psychology, 16: 306-320
Shavitt, S. , Lalwani, A., Zhang, J., Torelli, C. 2006. The horizontal/vertical distinction in cross-cultural consumer research. Journal of Consumer Psychology, 16: 325-356
Shavitt, S. , Zhang, J., Torelli, C., Lalwani, A. 2006. Reflections on the meaning and structure of the horizontal/vertical distinction. Journal of Consumer Psychology, 16: 357-362
Adaval, R., Krishna, A., Yoon, C., Wagner, M. 2006. Effects of Extreme-Priced Products on Consumer Reservation Prices. Journal of Consumer Psychology, 16: 179-193
Lee, K., Shavitt, S. 2006. The use of cues depends on goals: Store reputation affects product judgments when social identity goals are salient. Journal of Consumer Psychology, 16: 260-271
Torelli, C. Forthcoming. Individuality or Conformity? The Effect of Independent and Interdependent Self-Concepts on Public Judgments. Journal of Consumer Psychology
White, T. 2005. Consumer Trust and Advice Acceptance: The Moderating Roles of Benevolence, Expertise and Negative Emotion. Journal of Consumer Psychology, 15: 141-148
White, T. 2004. Consumer Disclosure and Disclosure Avoidance: A Motivational Framework. Journal of Consumer Psychology, 14: 41-51
Maheswaran, D., Shavitt, S. 2000. Issues and new directions in global consumer psychology. Journal of Consumer Psychology, 9: 59-66
Schlosser, A., Shavitt, S. 1999. Effects of an approaching group discussion on product responses. Journal of Consumer Psychology, 8: 377-406
Adaval, R., Wyer, R. 1998. The Role of Narratives in Consumer Information Processing. Journal of Consumer Psychology, 7: 207-245
Viswanathan, M. , Childers, T. 1996. Processing of Numerical and Verbal Product Information. Journal of Consumer Psychology, 5: 359-385
Viswanathan, M. , Narayanan, S. 1994. Comparative Judgments of Numerical and Verbal Attribute Labels. Journal of Consumer Psychology, 3: 79-101
Shavitt, S. , Swan, S., Lowrey, T., Wanke, M. 1994. The interaction of endorser attractiveness and involvement in persuasion depends on the goal that guides message processing. Journal of Consumer Psychology, 3: 137-162
Shavitt, S. , Lowrey, T., Han, S. 1992. Attitude functions in advertising: The interactive role of products and self-monitoring. Journal of Consumer Psychology, 1: 337-364