College of Business: University of Illinois at Urbana-Champaign

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Minkyung Koo

Assistant Professor of Marketing

Educational Background

Ph.D., Social Psychology, University of Virginia, 2009
M.A., Social Psychology, Seoul National University, 2004
B.A., Summa Cum Laude, Psychology, Seoul National University, 2002

Positions Held

Assistant Professor, University of Illinois at Urbana Champaign, 2012-2013
Postdoctoral Research Associate, University of Illinois at Urbana Champaign, 2009-2012

Recent Publications

Riemer, H., Shavitt, S. , Koo, M., Markus, H. Forthcoming. Preferences Don’t Have to Be Personal: Expanding Attitude Theorizing with a Cross-Cultural Perspective . Psychological Review

Shavitt, S. , Koo, M. Forthcoming. Culture, attitudes, and persuasion. In Angela Y. Lee, Ng Sharon (Ed.), Handbook of Culture and Consumer Psychology in Frontiers of Cultural Psychology series. Oxford: Oxford University Press.

Koo, M., Choi, I., Choi, J. Forthcoming. Analytic vs. Holistic Cognition: Construct and Measurement. In J. Spencer-Rogers & K. Peng (Ed.), The Psychological and Cultural Foundations of Dialectical Thinking . Oxford: Oxford University Press.

Park, B., Choi, J., Koo, M., Sul, S., Choi, I. 2013. Culture, self, and preference structure: Transitivity and context independence are violated more by interdependent people . Social Cognition, 31: 106-118

Koo, M., Clore, G., Park, J., Choi, I. 2012. Affective facilitation and inhibition of cultural influences on reasoning . Cognition and Emotion, 26: 680-689

Miao, F., Koo, M., Oishi, S. 2012. Subjective well-being: The science of happiness and life satisfaction . In S. David, I. Boniwell, & A. Ayers (Ed.), The Oxford handbook of happiness. Oxford: Oxford University Press.

Oishi, S., Miao, F., Koo, M., Kisling, J., Ratliff, K. 2012. Residential mobility breeds familiarity-seeking . Journal of Personality and Social Psychology, 102: 149-162


Contact Information:

350 Wohlers Hall
1206 South Sixth Street
Champaign, IL, 61820
(217) 333-4533

More Information

All Publications

Office Hours:

By appointment

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