College of Business: University of Illinois at Urbana-Champaign

Undergraduate Programs

View a sample four-year schedule with curriculum requirements.

Graduate Programs

Contact Us

Department of Business Administration
350 Wohlers Hall
1206 South Sixth Street
Champaign, IL 61820
Phone: (217) 333-4240
Email: ba@business.uiuc.edu


18th Paul D. Converse Marketing Symposium






April 26-29, 2012


Business Instructional Facility

515 East Gregory Drive

Champaign, IL 61820
Business Instructional Facility


The Converse awards are bestowed over a weekend-long symposium, which includes presentations by the winners and a discussion of the winner's contribution to be led by a discussant of the winner's choice.

Co-Chairs: Bill Qualls and Tiffany Barnett White, University of Illinois at Urbana-Champaign


2012 PAUL D. CONVERSE AWARD WINNERS

V. Kumar
Georgia State University

Christine Moorman
Duke University

A. Parasuraman
University of Miami

Roland Rust
University of Maryland

Gerard Tellis
University of Southern California


Symposium Information



Sponsored by the Central Illinois Chapter of the American Marketing Association & the University of Illinois College of Business

UIUC College of Business