Writing Job Postings That Sell

Job postings are an essential part of the university recruiting process. The job posting will provide students with an overview of your company, outline the position, and state the qualifications of candidates. With students, it is important to "sell" your company.

An attractive job posting will show why and how your company is a great place to go after graduation. A job posting should be engaging, clear, and accurate to effectively define your needs and expectations of new hires. Don’t think of a job posting as a job description - think of it more as an advertisement.

It is important to keep the job posting up to date, thorough, and attractive to a university student. Key characteristics of a job posting are:

When writing a job posting and preparing for entry level talent, keep in mind what new graduates value from prospective employers:

See a sample job posting.

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