College » BA » Programs » Undergraduate » Marketing » Requirements
Marketing
Required Courses
| Hours | Course # | Course Name |
|---|---|---|
| 3 | BADM 322 | Marketing Research (Prerequisite: BADM 320 and ECON 202) |
| 3 | BADM 325 | Consumer Behavior (Prerequisite: BADM 320) |
| 3 | BADM 350 | Information Technology for Networked Organizations |
| 3 | BADM 375 | Business Process Management |
| 3 | BADM 420 | Advanced Marketing Management (Prerequisite: BADM 320) |
| Choose four of the following, which must include at least two marketing courses (marked with *): | ||
| 3 | BADM 321* | Principles of Retailing (Prerequisite: BADM 320) |
| 3 | BADM 323* | Marketing Communications (Prerequisite: BADM 320) |
| 3 | BADM 324* | Purchasing and Supply Chain Management (Prerequisite: Credit or current registration in BADM 320) |
| 3 | BADM 326* | Pricing Policies (Prerequisite: BADM 320) |
| 3 | BADM 327* | Marketing to Business and Government (Prerequisite: BADM 320) |
| 3 | BADM 328* | Business-to-Business Selling |
| 3 | BADM 329* | New Product Development (Prerequisite: BADM 320) |
| 3 | BADM 382* | International Marketing (Prerequisite: BADM 320) |
| 3 | PSYC 201 | Introduction to Social Psychology (Prerequisite: PSYC 100 or PSYC 103) |
| 3 | BADM 311 | Individual Behavior in Organizations (Prerequisite: BADM 310) |
| 3 | BADM 312 | Organizational Design and Environment (Prerequisite: BADM 310) |
| 3 | BADM 374 | Management Decision Models (Prerequisite: ECON 203) |
| 3 | BADM 378 | Logistics Management |
| 4 | BADM 403 | Principles of Business Law |
