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College » BA » News Archive » Feature

2012 Paul D. Converse Award Winners

12/07/2011

Untitled Document

FOR IMMEDIATE RELEASE                                                                            December 7, 2011

Contact: William J. Qualls, Co-Chair, 2012 Paul D. Converse Symposium, College of Business, University of Illinois; 217-265-0794; wqualls@illinois.edu

Tiffany White, Co-Chair, 2012 Paul D. Converse Symposium, College of Business, University of Illinois; 217-333-4597; tbwhite@illinois.edu

2012 PAUL D. CONVERSE AWARD WINNERS

The University of Illinois is delighted to announce the winners of the 2012 Paul D. Converse award. The Paul D. Converse Award was established in 1946 to honor those who have contributed significantly to marketing theory and to the advancement of science in marketing. Converse Award recipients are selected on the merit of their contributions to the field of marketing. A nationwide jury of scholars first nominates bodies of scholarship, rates them and bases winner selection on those ratings. The list of Converse winners for 2012 is as follows:

V. Kumar, Georgia State University  

Christine Moorman, Duke University 

A. Parasuraman, University of Miami

Roland Rust, University of Maryland

Gerard Tellis, University of Southern California

The Converse awards are bestowed at a weekend-long symposium, which includes presentations by the winners and a discussion of the winner’s contribution to be led by a discussant of the winner’s choice. The dates for the Eighteenth Paul D. Converse Symposium are April 26-29, 2012, to be held at the College of Business at the University of Illinois at Urbana-Champaign. For more information about the symposium or the Paul D. Converse award, visit the conference website at: www.business.illinois.edu/converse.

About the College of Business: http://www.business.uiuc.edu
Internationally recognized as one of the leading business schools, the College of Business at the University of Illinois at Urbana-Champaign has outstanding programs in accountancy, business administration, and finance. The College enrolls approximately 3,000 undergraduates and 1,000 graduate students in MBA, master’s, and doctoral programs.

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