College » BA » People » PhD Students » Kiju Jung
Kiju Jung
PhD Student in Business Administration
Educational Background
- M.S., Advertising, University of Illinois at Urbana-Champaign, 2009
- B.A., Advertising & PR, Chung-Ang University, 2003
- B.A., Mass Communication, Chung-Ang University, 2003
Recent Publications
- Viswanathan, M. , Sridharan, S., Ritchie, R., Venugopal, S. , Jung, K. 2012. Marketing Interactions in Subsistence Marketplaces: A Bottom-Up Approach to Designing Public Policy. Journal of Public Policy and Marketing, 31: 159-177
Honors and Awards
- Haring Symposium Representative, Indiana University, 2012
- John M. Jones Doctoral Fellowship, University of Illinois at Urbana-Champaign, 2009-2012
Research and Teaching Interests
- My research interests cut across such areas of social information processing and attitude/behavioral changes, focusing on how to better embed sustainability into human consumption/production practices.
- My teaching interests surround consumer behavior, sustainable marketing, principle of marketing, marketing research
