Professor of Business Administration and
Walter H. Stellner Professor of Marketing
Ph.D., Social Psychology, The Ohio State University, 1985
M.A., Social Psychology, The Ohio State University, 1983
B.A., Psychology, The Ohio State University, 1981
Walter H. Stellner Professor of Marketing, University of Illinois, 2008 to present
Professor of Business Administration and Psychology, University of Illinois, 2001 to present
IBE Distinguished Professor of Marketing, University of Illinois, 2002-2008
Professor of Advertising and Psychology, University of Illinois, 2000-2001
Associate Professor of Advertising and Psychology, University of Illinois, 1993-2000
Assistant Professor of Advertising and Psychology, University of Illinois, 1987-1993
NIMH Postdoctoral Research Fellow, Department of Psychology, Indiana University, 1985-1987
Holbrook, A., Anand, S., Johnson, T., Cho, Y., Shavitt, S., Chavez, N., Weiner, S. Forthcoming. Response heaping in interviewer-administered surveys: A cognitive shortcut to satisfice? Public Opinion Quarterly
Shavitt, S., Koo, M. Forthcoming. The attitude construct across cultures. In Angela Y. Lee, Ng Sharon (Ed.), Handbook of Culture and Consumer Psychology in Frontiers of Cultural Psychology series. Oxford: Oxford University Press.
Lalwani, A., Shavitt, S. 2013. You get what you pay for? Self-construal influences price-quality judgments. Journal of Consumer Research
Koo, M. , Kwon, M. , Shavitt, S. 2012. A weight on your shoulders makes you pull your weight. Advances in Consumer Research, 40: 1051
Lalwani, A., Shavitt, S. 2012. The relation between gender and cultural orientation and its implications for advertising. In Shintaro Okazaki (Ed.), Handbook of Research on International Advertising, 455-470. Cheltenham, UK: Edward Elgar Publishers.
Koo, M. , Shavitt, S. 2011. Cross-cultural psychology of consumer behavior. In Richard P. Bagozzi and Ayalla Ruvio (Ed.), Consumer Behavior, a volume in the Wiley International Encyclopedia of Marketing, 125-133. England: John Wiley & Sons.
Koo, M. , Shavitt, S., Lalwani, A., Dai, Y., Chinchanachokchai, B. 2011. Lost in translation: The consequences of culturally mismatched thinking styles on familiarity seeking
. Advances in Consumer Research, 39: 662-663
Johnson, T., Holbrook, A., Shavitt, S. 2011. Cross-cultural research methods in psychology. In In D. Matsumoto and F. van de Vijver (Eds.) Cross-Cultural search Methods in Psychology, 130-175. Oxford: Oxford University Press.
Riemer, H., Shavitt, S. 2011. Impression management in survey responding: Easier for collectivists or individualists? Journal of Consumer Psychology, 21: 157-168
Shavitt, S., Torelli, C., Riemer, H. 2011. Horizontal and vertical individualism and collectivism: Implications for understanding psychological processes. In M. Gelfand, C-y Chiu, and Y-y Hong (Ed.), Advances in Culture and Psychology, 309-350. Oxford: Oxford University Press.
Torelli, C., Shavitt, S. 2011. The impact of power on information processing depends on cultural orientation. Journal of Experimental Social Psychology, 47: 959-967
Keynote Speaker, Interamerican Congress of Psychology, Brasilia, 2013
Association for Consumer Research Doctoral Symposium Faculty, 2010, 2013
American Marketing Association Doctoral Consortium Faculty, 2003-2004, 2008, 2011-2013
List of Excellent Teachers, University of Illinois, 1991-1992, 1996, 1998-1999, 2001-2007, 2009-2010, 2012
Keynote Speaker, Association for Consumer Research--Asia-Pacific Conference, Beijing, 2011
President, Association for Consumer Research, 2010-2011
Editorial Board Member, Journal of Consumer Research, 2011-present
Editorial Board Member, Journal of Marketing Research, 2006-present
Editorial Board Member, Journal of Consumer Psychology, 2005-present
Editorial Board Member, Psychology and Marketing, 2004-present
Teaches courses on marketing communications and on survey methodology.
Research focuses on the cross-cultural factors affecting consumer persuasion, self-presentation, and survey responding. Also conducts research on the impact of motivational and contextual factors on evaluative processes.
428B Wohlers Hall
1206 South Sixth Street
Champaign, IL, 61820
In the News
Edit my data